The Local Search Ranking Factors I began this now-annual survey of 30-40 of the top Local SEO practitioners in the world in 2008, and handed it off to Darren Shaw of Whitespark in 2016. It remains perhaps the best summary of tactics that are (and are not) working in local search. View the Most Recent Survey Results Previous Years’ Results 2013 2012 2011 2010 2020 2021 2018 2015 2008 2009