Are you overwhelmed by the number of moving pieces in local search?

Did your web agency tell you they “do SEO” but they don’t seem to be very good at it?

You’re in the right place.

Why Work with Me

My peers and former clients have described me as one of a small handful of people in the world with both the tactical, in-the-trenches knowledge and strategic worldview to address enterprise local search presence effectively.

I've watched Google's efforts in local search evolve and mature as closely as anyone, and I know the algorithm as intimately as anyone outside of Mountain View.

Having consulted for enterprise brands in this space for the last 13 years, I've also got the ability to communicate that expertise in a format that's actually usable by in-house marketing and development teams.

Uniquely valuable expertise: helping niche ecommerce and multi-location professional service businesses with a 10-500 location footprint.

Services I provide

Overall local/mobile SERP visibility and presence

Optimized store locator architecture

Optimized location pages for both ranking and visitor conversion

Comprehensive review of the major citation players in your niche

Maximizing ROI for top selling products on a market-by-market basis, based on client business intelligence

Verification and troubleshooting of Google Business Profiles

Location data management advice across both horizontal and vertical directories

Organic optimization to maximize location "scent" of each location or franchise

Creative linkbuilding ideas that scale

Using user-generated content to reinforce geolocation signals

Collaborating on a strategic customer review campaign

Advice on affiliate strategies for Local Search

Proper structuring of Google Analytics account for most relevant location-related insights

Ongoing monitoring of Google Business Profiles for maximum impact and consolidation of duplicate listings

Currently accepting 1 additional client for the first half of 2025.

I prefer to work on intense short-term engagements, with limited retainer hours available for ongoing Q&A and check-in conversations.

Typical project costs begin at $15,000 upfront with an optional 3-month retainer of $2,000/mo.

All agreements contain a mutual 30-day escape clause if things don't work out.

Interested in potentially working together?

Start a conversation by filling out the simple form below.